When Acute2020™ looked to establish a strategy to help define thier brand and engage their audience they partnered with Quetra Creative to make it happen.
Earlier this year, we partnered with Acute2020™ to deliver a fully-responsive, clean and informative website to establish a strong online presence for the company. In addition to their new website, the software start-up company looked for help in their digital branding efforts.
Originally the company didn't have a visualized logo using any image - they used only a lettering composition reflecting the name of the company. So, the task was to create a unique logo which company could use in all its products and social media networks profiles.
Acute2020 provides three different solutions. The company wanted a way to present the collectives solutions and brand in a consilidated graphic. The goal was to create a crisp, modern graphic that presents the 3 collective solutions that not only builds upon the brand identity, but embodied it.
To begin developing a strong brand identity with their target audience we established an email marketing campaign that included a custom, branded email template.
For use on their various social media platforms.